Over the course of a week I used a consumer-grade EEG machine to record my brain activity while shopping online and thinking about my own mortality. With this data, I trained my computer to predict whether I am thinking about shopping or death. I then filmed myself sleeping for three nights while wearing the EEG machine. The machine communicates with my computer, interprets my mental state. If it believes that I am dreaming about shopping, it attempts to buy things on my behalf.

Interactive installation at The Glass Room, London

Interactive installation at The Glass Room, London

Excerpts from Online Shopping Center